What?? The political beliefs were 100% included. and the quiz even was structured to help show leanings for them.
Tat article outlines the political section was also grabbed.
Basically the whole idea is you get them to do a quiz that helps show their political leanings convertly, from the questioning just like polling questions do, then the app once identified would go out and scrape all of the data of the friends attached to that person. That’s the real problem with it, it allowed them to scrape the information of people who hadn’t used the app.
The reason you want that, is because people usually hang out with people who think or engage in the same things. I’ve no worked on 9 political campaigns as of last month and let me tell you data is everything! Measuring narrative and trends is the whole game.
I agree people are dumb and don’t protect themselves and I don’t think it’s that big of a deal, what concerns me, is 6 years ago, this was smart and cool and no issue, now it’s a huge scandal. It’s a giant double standard, and part of a huge trend with twitter, YouTube and Facebook attacking right/conservative speech and it’s a dangerous path. Last time they let people do this, they had to invent the guillotine.