Before I start I’d like to add this disclaimer—These are simply my personal observations and I’m posting them here to start a dialogue with other users, not to rile any feathers or start a hostile debate.
I’ve noticed two major changes on SWAPD over the past year.
- The gradual increase in prices on properties and services to the point that most items are overvalued.
Now, I believe in capitalism, but I also believe in smart business and here are my personal thoughts.
Social Media Properties— There is fairly standard pricing for pages based on follower count, country and engagement rates. If you’re going to overprice yours, show proof of earnings and monetization. Without monetization, verification or something that really sets the account apart, it’s not special and has no more value than any other similar property.
Websites— if it’s not monetized or has verifiable traffic, it has no real value. Stop trying to sell starter sites for more than it cost to build the site on the Wordpress template you used ($200 max).
Services— Quality affordable services will make you much more than an overpriced service. You may only sell a PR service priced at 4K a few times a year, but that same service at 1,500 may sell several times a week. Stop being greedy and provide real value.
- There are so many PR services here that come with large price tags on sites that no one has ever heard of— These come with many claims and people are purchasing them in hopes of verification, but the end result is a poorly written article slopped together and thrown up on a random site that doesn’t meet verification requirements.
If you’re selling PR and charging large amounts Do the following —
first, label your publications as either just PR or good for verification and stand by those verification claims with a guarantee—if you can’t do that then stop charging verification worthy prices.
Second— at least take the time to write a good article or price you’re articles accordingly. I charged $250 for a standard Medium article and spent several hours on each to ensure I provided a quality product to my customers. In edition I gave each customer the chance to review and would provide as many edit as needed to give them exactly what they wanted.
Again, these are just my opinions, but I’d like to hear the thoughts and comments of others.
Please no hostility and no mentioning of specific sellers. This is how we grow and get better as both buyers and sellers.