This announcement is aimed at PR providers who claim their press will help with verification and verification tickets in general. Starting today, we’re enforcing the following policies:
PR that helps with verification. If you, as a seller, claim this in your sales thread and you get a lead that makes it to a ticket, you will be contractually bound to uphold your claims. This means that if you provide PR and claim in any way that it will/should/could help with verification, you will not get paid until the buyer actually gets verified. Whether it’s in the same ticket or a separate ticket that the buyer started for verification. If the buyer does not end up getting verified for weak press, the buyers will be refunded in full. Why are we doing this? We’re seeing more and more verification (and press) providers split their service into two separate tickets. One for press, the other for verification. Very often, the press gets delivered (and gets paid for), while the verification fails. Leaving the buyers angry and empty-handed. This ends today.
Guaranteed verification. Starting today, sellers are no longer allowed to claim guaranteed verifications, unless they have a 100% track record. I don’t think there is a single seller on SWAPD with such a success rate. When sellers claim this and don’t deliver, this leaves buyers angry which turns them away from our platform. This goes for any service that is 100% guaranteed. Unless you can back it up, that word is now forbidden on SWAPD. Please adjust your sales topics and present realistic success rates to the buyers.
Important! Ongoing PR tickets that “help with verification” will fall under these new rules, starting immediately.
Thank you for reading and understanding.